In early 2016 Bernice Ross, the CEO of RealEstateCoach.com, was searching for a way to give back to her community. She reached out the the real estate industry to gain support for Spruce Up Day. As a result, leaders throughout the real estate industry are banding together to change the divisive conversation and to focus on making our neighborhoods, towns, and cities better places to live for everyone by “sprucing up.”
Just the Facts…
- When Habitat for Humanity builds a house or when a city transforms a vacant lot into a park, a year later all the adjoining neighborhoods have improved.
- When New York City made keeping the city clean by eliminating graffiti, repairing broken windows, and taking care of the little things, the crime rate dropped substantially.
- When Singapore separated from Malyasia in 1964, it had no land, natural resources, economy, or agriculture. Today, Singapore has a surplus of $55 billion, an unemployment rate of two percent, and the average person earns $60,000 (U.S.) per year. Their leader Lee Kuan Yew attributed their success to one word: clean.